Sarah Katt

General Manager, AccuWeather Network

sarah.katt@accuweather.com

Image
Sarah oversees programming strategy, operations, distribution and marketing. She also works closely with the digital and sales teams on the development of video products for new platforms and partners.

Sarah Katt

General Manager, Network

sarah.katt@accuweather.com  |  LinkedIn

Image
Sarah oversees programming strategy, operations, distribution and marketing. She also works closely with the digital and sales teams on the development of video products for new platforms and partners.

About Sarah

As General Manager of AccuWeather Network, Sarah Katt oversees programming strategy, operations, distribution and marketing. She also works closely with the digital and sales teams on the development of video products for new platforms and partners.
Image

Caption Text

Lorem ipsum dolor sit amet, consectetur adipiscing elit.Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Lorem ipsum dolor sit amet, consectetur adipiscing elit.Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Katt began her career at AccuWeather in 2016 as Vice President of Product Development and Operations for the fledgling AccuWeather Network which debuted in 2015. In 2018, only three years after its launch, she was instrumental in securing two major awards for the AccuWeather Network, including a Telly Award in the category of “Best General News or Feature: General Television,” and a Cynopsis Award for “Best Short Form Content.” The Network received two addition Cynopsis Best of the Best Awards in the categories of “Best Ad-Supported Cable Network” and “Best Short Form Content” in 2019. Katt was also honored at AccuWeather Network with a 2019 Cynopsis “Women in Media” Award. Under her leadership, AccuWeather Network has increased TV distribution by 400 percent. Digital views soared to over 1 billion, including an increase in video-related revenue of 200 percent in a 12-month period. During her tenure, she oversaw the process for an extensive redesign of the AccuWeather Network production facility and video workflow.

 

Prior to joining AccuWeather, Katt worked with Verizon Communications, overseeing its multiplatform video distribution strategy, and played a critical role in the successful launch of Fios1 Networks, managing the project as it grew and developed. In addition, she served in several multi-platform video leadership roles with CBS News.

 

Katt holds a BA from Sarah Lawrence College, an MBA from Cornell’s Johnson School of management, and works as an advisor with Cornell Tech on a new product lab class.